🏈 Tailgate Sales Training
Welcome to the team.
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5-Stage Bootcamp
Close more.
Sell smarter.
Your onboarding hub for Tailgate's SDR team. Complete each stage to unlock the next — your progress syncs automatically.
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Training Program
5 Stages to Closing
Stage 1
🔒 Complete Stage 1 to unlock
Company, Product & Customer
Why Tailgate exists, how NFC fundraising cards work, and who we sell to.
▶
Welcome to Tailgate▶
How NFC Fundraising Cards Work▶
Know Your Customer — Who Buys & WhyStage 2
🔒 Complete Stage 1 to unlock
Sales Process & Tools
The pipeline from lead to handoff, your CRM setup, and daily workflow.
▶
The Tailgate Sales Process▶
CRM Setup & Daily Workflow▶
What a Qualified Lead Looks LikeStage 3
🔒 Complete Stage 2 to unlock
Messaging & Talk Tracks
Cold call openers, email cadences, voicemail scripts, and top objections.
▶
The Cold Call Opener▶
Email Sequence Deep Dive▶
Handling the Top 5 ObjectionsStage 4
🔒 Complete Stage 3 to unlock
Live Shadowing & Role Play
Watch real calls, run mock scenarios, and get immediate coaching feedback.
▶
Real Call — Good Example▶
Real Call — Tough Prospect▶
Role Play Scenarios & DebriefStage 5
🔒 Complete Stage 4 to unlock
Go Live + KPIs
Supervised first calls, your 30-day targets, and what success looks like.
▶
Your 30-Day Activity Targets▶
First Call Checklist & Debrief▶
Weekly Review RhythmQuick Access
Resources & References
📋
Talk Track Scripts
Full cold call, voicemail, and email scripts to reference anytime.
🃏
Objection Cheat Sheet
Top 10 objections and the exact response framework for each.
📱
NFC Card Demo Guide
Walk a prospect through a live card tap demonstration.
🎯
ICP Reference Sheet
Schools, clubs, nonprofits — who to target and how to find them.
📊
KPI Tracker Template
Daily activity log for calls, emails, connects, and meetings booked.
🔁
Handoff Checklist
What needs to be true before passing a lead to your closers.
Stage
Module Title
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